BrandDrip

Getting Your Point across

We are an elite group of world-class marketing professionals specific to only certain industries

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Our mission is to help entrepreneurs flourish and create a legacy with proven strategic business consulting and disruptive marketing

Our Clients have been featured on the following networks and publications

Advertising

We create and manage online advertising campaigns across multiple streaming, social media platforms, and search engines, including Google and all search partners.

According to Hulu, their ad selector is 150% more effective than regular TV ads at developing recall and 24% better at creating an intent to purchase in viewers.

Public relations

Take your brand to the next level.

If you're ready, our team can get your business published on these networks and many more.

outreach
social media
press releases
media relations
radio promotions
community affairs
influencer relations
speaking engagements
reputation management
corporate social responsibility
philanthropic foundation concept
media placement (television, news articles, radio, print, and podcasts)

Strategy

"By failing to plan, you are planning to fail."

Knowing what business strategy is and how to execute it properly, can make or break your business

brand audits
geo fencing
brand identity
lead generation
brand alignment
business coaching
brand development
brand message strategy

Creative services

The process of incorporating creative concepts and ideas into your marketing strategies with the goal of selling a product is super necessary.

product design
brand consulting
product marketing
packaging design
product development
description copy writing
research and development

copywriting
logo design
brand identity
content creation
printed materials
video production
book cover design

Influencer / celebrity Marketing

Are you searching for a marketing agency that can connect you with a celebrity, influencer, or athlete to endorse your brand?

Celebrities and athletes continue to remain some of the most influential people on TV, on social media, and in the world.

Influencer marketing gives your brand credibility, increases sales, and helps you to stand out from your competitors

website services

84% of consumers believe a business with a website, is more credible than one that only has a social media page.

Here are some of our specialties..

website design
messenger bots
business website
informational site
sales funnel building
e-commerce website

Facebook Ads

Case Study

OUR CLIENT

GOAL

PROJECT DURATION

PROBLEM STATEMENT

This company teaches video professionals how to use video marketing to make more money and grow their businesses.

Generate leads of video professionals who have an interest in the services and opt-in as a lead by submitting their information.

2.5 Months (July 31st to October 15th)

We needed to figure out how to create an audience to generate leads of video professionals attracted by our client’s services.

Strategy (Overview)

Our strategy was divided into phases in which we tested different combinations of targeting to increase leads and lower CPA.

The Third Phase

We created the campaign using the targeting and creatives which yielded excellent lead numbers. Later, we applied to remarket and a lookalike audience, generating 227 leads at a CPR of $3.01.

The First Phase

We researched and found that video creatives work better than static images for these ads, so we used video creatives and it proved to be effective.

The Second Phase

We researched suitable audience profiles to target on Facebook and Instagram. We found different interest

groups to target and that generated quality leads.

Our Client:

This is a trusted residential and commercial real estate company based out of Florida.

They needed both agent and brand awareness in several out of state regions.

Google Ads case study

Goal:

Generate high-quality phone calls for new real estate agents in each out-of-state region.

Project Duration:

6 Months

Problem Statement:

The company wanted to capture 10% of out-of-state regional markets for their new agents. As part of this effort, a successful Google Ads campaign in each market was a must. The company needed to assert itself with property owners in the region to generate leads for new agents for each out-of-state region.

Strategy (overview)

This client wanted to show detailed ads to highlight the merits of each residential and commercial property leads on the Google Network. The client also requested to display ads to showcase each property.

The target audience was based on income and interests:

Target Audience

People in specific locations of the cities of Florida

Interest

In the market for a home

Language

English

Age group

25 - 65+

Top 50% and up

Income

Best Performing Ad

The team used dynamic ads which pulled content directly from the client’s website.

Each region had an ad pointing to the agent’s specific landing page.

The “Find An Agent” call to action opens to the landing page and the user can either make a phone call or submit a form to get in contact with the agent. This was a very healthy campaign, with a very healthy ad impression size of 10B+ views.

After generating quality link clicks and phone calls, we created a similar campaign for remarketing.

Key Metrics

Unique Impressions

Phone Calls

Conversions

CTR

10 billion - 1 trillion

8.62%

Budget:

Location:

$4,000 Per Month United States

Solution (campaigns used):

Dynamic Ads: Pulling content from the website into the ads. Search Ads: Finding people who are intentionally looking for a realtor.

Remarketing Ads: Reminding visitors to return to their respective agent’s landing page to finalize a phone call

The Google Ads team actively optimized each campaign to achieve optimal results.

Final Outcome

This resulted in new leads for each agent in their respective regions. The team is actively optimizing each campaign for the regions that are not seeing results. The ideal goal was to reach more clients in each region within the company’s set budget, which was accomplished.

let's connect

to schedule a call

Brand Drip

1314 East Las Olas Blvd.

Fort Lauderdale, FL 33301

info@TheBrandDrip.com

@TheBrandDrip